The initial logo design is based on what i class to be my 5 main Attributes as a designer.
Innovation
Perfectionist
Dedication
Communication
Creativity
I decided that i wanted to create a cv that stood out amongst the rest so many people hear the word cv and think the outcome must without a doubt be a n a4 piece of paper, It has become apparent to me that within our industry. clients are looking for new ideas and concepts rather than what skills you posses as is commonly the idea behind a cv. I felt that to create something that would in turn be memorable i must apply a concept. I decided that i would pitch myself as a supplier of ideas.
I decided that a simple and effective representation of an idea is the light bulb this is common and recognisable worldwide. I initially wanted to print the cv directly onto the light bulb however i realised that this would be a problem when it came to the production of the product i decided that i would be able to demonstrate my skills within design if i create the packaging of the light bulb the images below show the finalised product.
The bulb itself is branded with the logo and the box contains all the vital details that are included within a cv, i decided to keep the information stripped down ensuring not to waffle on as in my opinion this can become boring and in some cases even off putting.
The pack would also include work samples this just gives the audience a taste of my work with a little explanation about the concepts and explaining some of my design decisions. The pack would also include a business card that would be something for them to keep hold of and would act as a means of getting in contact with me.
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